Edu: Transforming Into a Product-Led Org Part 1 – Why Be Product Led?

The great disruptors of Silicon Valley are nearly all product led. In this episode, Chris and Yaniv explain what a product-led organisation looks like, how it thinks, and why it is the right model for massive disruption at scale. They then discuss common alternative models to being product led, and the risks and dysfunctions of these various alternatives.

This is Part 1 of a 2-part series on transforming into a product-led organisation, designed to work as a companion to Chris’s recent presentation on the same topic. Next week, we will dive deep into the “how” of becoming product led.

You can access the rest of Chris’s “Scaling Startups” series at https://www.chrissaad.com/startupscale

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A bit about our hosts:

Chris Saad: Independent Startup Advisor and Angel Investor, who helps startups and entrepreneurs fast-forward company’s growth. Chris consults on developer platforms & ecosystems, future of media, data portability, on-demand economy,  and the Silicon Valley ecosystem. Visit http://chrissaad.com/advisory/ or connect with Chris on LinkedIn https://www.linkedin.com/in/chrissaad/

Yaniv Bernstein: Founder and COO of Circular, a subscription e-commerce platform with sustainability at its heart. By focusing on customer experience while reducing waste and underutilization, Circular provides subscriptions to premium devices at affordable prices and with unmatched flexibility. Visit Circular https://www.nowcircular.com/ and connect with Yaniv on LinkedIn https://www.linkedin.com/in/ybernstein/