Imagine if Uber had decided to partner with taxi companies instead of disrupting them. Or if Netflix had chosen to sell software to Blockbuster rather than reinvent entertainment.
The allure of partnering with big companies is a trap many founders fall into. It looks very tempting.
But here's the brutal truth, it's a funnel of doom.
Don’t miss our full Reacts EDU this week to go deeper into this topic:
https://youtu.be/aALdfiLBhiY
